Delightful customer experiences
using Design Thinking

We can help you design them & teach you how

 

UX design, Service design, & Product management


  • Turn complex processes into elegant, delightful designs

  • Understand and exceed your customers’ expectations

  • Remove business complexity by prioritising customer needs

Our UX and service design tools 

 

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Usability tests & research

Get real feedback from your customers on your current product or future concepts. The most important part of the UX design process.  

Behavioural design

Use behaviour change and motivation theory to design easy-to-use interfaces and services, that customers will understand and enjoy.  

Journey mapping & service blueprints

Understand and prioritise issues in your current or future customer experience. For service, CX and UX design. 

U

Site & app UX evaluations

Get an in-depth expert review of your site or app’s UX in just a few days. Highlight and prioritise points of pain with quick-win recommendations. 

UI design

Delight your customers by adding emotive, gorgeous interfaces to your experiences. Match your existing brand or come up with a new style. 

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5 Day design sprints

Design and test a concept in just 5 days! A condensed Design Thinking process from problem definition to usability testing. 

Training & Coaching

Our practical 2-day in-house training courses and project coaching help integrate Design Thinking tools into your existing processes.

Agile product management

Establish a customer-centric approach to your Agile process by incorporating UX and Design Thinking techniques. 

How we (usually) work*

* It never really works like this because each project is different, but we like to think of this as our ideal process

 

In-depth interviews in clinic

1. Research

Interviews with your target market or usability tests of your current experience. We get an idea of where your are now, what your customer’s needs are, and what problems you are trying to solve. Close stakeholder involvement is also necessary to understand your business needs.

Ideate

2. Concept design

From ideation to prototypes, we come up with the best solution for the issues we have uncovered, asking “why” as often as possible. Utilising our experience, behaviour change theory, and best practice to create something we can test with customers.

Usability testing

3. Test

At every stage of the design process we bring in customers to make sure we are on the right track. We can’t do customer-centred design if we’re not speaking to customers, after all! We’ll deal with all the admin of recruiting, screening and incentivising them.

Typing into computer

4. Build

We help you and your dev team build the solution with the customer at the core. Integrating Design Thinking into your Agile process we can make sure you are always building the right thingin the right way.

We do this using Design Thinking

Our clients

 

HEALTHCARE

Healthforce logo

Cipla logo
Medicare logo
Vula logo

FINANCE

Allan Gray Logo
Nedgroup logo
Sanlam Logo
Coronation Logo
Absa logo
Kin
Indiefin logo
Zoona Logo

SERVICES

Deloitte logo
Virgin Active logo
Behavior Change Agency Logo
King James logo
CX Partners logo
USB-ED logo
DOT logo
Superbalist logo

Create delightful customer experiences